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Mediocre publishing obscure great stories. Your story is not mediocre; your editor and designer are! - IntroductionOur grandpa used to tell us, while we were still little kids, that there is a great p ...

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Mediocre publishing obscure great stories. Your story is not mediocre; your editor and designer are! - IntroductionOur grandpa used to tell us, while we were still little kids, that there is a great person and a mediocre person inside each of us. He would add that only one of them could rule at any given time, and that the game of life is to determine which person should rule – the great person or the mediocre person.As I grew older, I started to notice the finer nuances between the great person and the mediocre person inside me.For example, the great person might say: “Your book really n

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