The World's Most Uncomplicated Simple Sustainable Straw

In Design

Funding on Kickstarter  

Rewards

Singapore

The Most Uncomplicated 'Simple Straw' that will Change Our Environment - Our goal was to figure out why 98.2% of global households surveyed still use plastic straws even after global pressure groups and multinationals have shunned away from it. Our team considered further educating individuals about the detrimental effects of plastic straws, but found that our efforts were yielding no results as adoption rates of alternative straws remained low.As a climate-conscious individual, I wanted to learn more about why individuals continued to purchase plastic straws and stick with the status quo even ...

Read More after learning about their harmful effects.Our survey data was mortifying.The main reason people don’t convert to metal straws is because there simply aren't any affordable, high-quality and readily available alternative straws in the market.

View The Project: https://www.kickstar...ple-sustainable-s